First Tuesdays Video Library

First Tuesdays is CMA’s 8-part series that presents topics of relevance to the chamber music field.

Starting this season, First Tuesdays will be expanded to include new content and will be exclusively released digitally (on this page, as well as CMA's other digital platforms).

CMA's First Tuesdays receives support from from the National Endowment for the Arts, the New York City Department of Cultural Affairs, and the Doris Duke Charitable Foundation.

Building Arts Audiences

CMA's First Tuesdays is an eight-part series presenting topics of relevance to the chamber music field. In this session, Andrew Goldstein and Kristin Lee, founders of the innovative Emerald City Music series, discuss how they built their unique audience through research, effective programming, and human-centered design. This session is presented in partnership with the Wallace Foundation. MORE

 

Growing Your Brand Through Instagram

In this video, recorded December 2018 at Chamber Music America offices, Saxophonist and Vocalist Braxton Cook, discusses his use of Instagram as a marketing and audience engagement tool. MORE

 

Understanding Your Audience

In this video, recorded May 2017 at Chamber Music America offices,Symphony Space marketing experts Kristin Cook and Ben Philippe share research techniques and strategies designed to help you better understand your current audiences and those you want to reach. MORE

Social Action Through Music

What is the artist’s role in society at large? How can music foster positive change in our local communities, and in the wider world? Kaori Fujii, founder & president of Music Beyond, Inc., offers a practical framework for integrating art and social action. MORE

 
 

The Composer-Ensemble-Commissioner Relationship

In this video, recorded at our March 2016 First Tuesday Session, composer Martin Bresnick shares hard-won wisdom on keeping fee negotiations fair and amicable, responding to commissioning requests, setting pay scales, and more. MORE

 
 

Navigating Today's Professional Landscape

Bassoonist and ICE-core member Rebekah Heller discusses what it takes to run a successful ensemble in today’s performing arts environment, and how artistry and organizational savvy can—and should—coexist in a career. MORE

Creating a PR Strategy with Matt Merewitz

In this video, Matt Merewitz maps out the “new world order” of print and digital music promotion with a focus on strategy. Learn the benefits of “old school” practices in combination with new approaches. MORE

 

 

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